Agent24 vs AiSensy: an honest comparison for small businesses (2026)

AiSensy is a WhatsApp marketing platform built around broadcasts, retargeting, a shared team inbox and a Click-to-WhatsApp ads manager, with the AI agent and chatbot flows sold as add-ons. It is built for businesses whose main WhatsApp job is marketing: sending offers to a customer list, running Click-to-WhatsApp ads and retargeting the people who reply.

Agent24 is an AI agent for one small business: it answers customers on WhatsApp, Instagram and the business's own website, and books, takes orders and sends payment links itself. This page says honestly where each one is the better choice. Every fact about AiSensy was read on its own pages (aisensy.com) on 4 November 2026; prices change, so check them before you pay.

Agent24 vs AiSensy side by side

AiSensy's prices are before GST unless the table says otherwise. Agent24's price is on the pricing page, in your currency, taxes included.

What AiSensy does well

• The cheapest way into broadcasting. Basic at ₹1,500 a month has bulk campaigns, retargeting and smart segments.
• A real free plan. Free Forever puts the WhatsApp Business API on your number with live chat, templates and the ads manager.
• Ads built in. Click-to-WhatsApp, lead form and sales ads are created and tracked from AiSensy, with free ad credits to start.
• Clear message pricing. Meta's per-message rates are shown on the pricing page, country by country.

Where Agent24 is different

• The agent does the job, not just the talking. Bookings, room stays, restaurant and cake orders, laundry pickups and payment links are part of Agent24, so the agent checks the real calendar or menu and completes them in the chat, with your rules about when the team confirms.
• A website on every plan. Each business gets its own page with booking and order forms, and on Pro the same agent answers in a chat bubble there.
• Priced per business. No per-seat price and no fee per message from Agent24; Meta's own message rates still apply.
• Your languages. Customers write in English, Hindi, Malayalam, Tamil, Arabic or a mix like Manglish and Hinglish, and the agent answers in theirs; voice notes are transcribed and answered.

What Agent24 doesn't do

• No bulk campaigns. Agent24 answers and acts on the messages customers send and sends them reminders and updates; it doesn't broadcast offers to a whole list.
• No ads manager. Click-to-WhatsApp ads are run from Meta, not from here.
• No Shopify or WooCommerce sync. Products, stock and orders live in the Products module instead.
• No AI voice calls. Voice notes are heard and answered in text.
• A young product. Agent24 launched in 2026, so it has no long track record or review-site history yet.

AiSensy's plans

• Free Forever: ₹0. The WhatsApp Business API on your number, live chat, templates and the ads manager; no broadcasting.
• Basic: ₹1,500 a month. Broadcasting and retargeting, 1 owner and 5 agents, Shopify and WooCommerce.
• Pro: ₹3,200 a month. Adds scheduling, click tracking and budget analytics.
• Add-ons: ₹1,350 and ₹2,500 a month. AI Chat Agent (1,000 AI messages) and Chatbot Flows (carts and catalog sharing).

Free Forever plan (inbox and templates, no broadcasting). Meta's rates passed on: ₹0.145 per service reply after 1,000 free a month, ₹1.09 per marketing template.

Trying Agent24 next to AiSensy

1. Sign up free and describe your business; Agent24 writes the agent's instructions and builds your website.
2. Teach it your price list, menu or brochure, and turn on the part your business needs (bookings, rooms, orders, menu).
3. Ask it your customers' real questions in the private test chat, including the awkward ones.
4. Connect your WhatsApp number when you're happy, or share the website first.

Also compared: Agent24 vs WATI, Agent24 vs Interakt, Agent24 vs Gallabox, Agent24 vs DoubleTick, Agent24 vs Zoko, Agent24 vs Respond.io.

Frequently asked questions

How much does AiSensy cost with AI?

Basic is ₹1,500 a month and the AI Chat Agent add-on is ₹1,350 a month for 1,000 AI messages, so ₹2,850 a month before GST. Chatbot flows with carts are another ₹2,500 a month. Meta's message charges come on top.

Is AiSensy free?

AiSensy has a Free Forever plan with the WhatsApp Business API, live chat, templates and the ads manager. Broadcasting needs a paid plan and the AI agent is a paid add-on.

Should a salon or clinic use AiSensy or Agent24?

If you mostly send offers to your list, AiSensy. If you want the agent to answer questions and book the slot in the chat with your staff and hours, Agent24 has the calendar built in; AiSensy needs a booking integration.

Is Agent24 a AiSensy alternative?

For a single business that wants an AI agent to answer and book or sell on WhatsApp, yes. For bulk marketing campaigns, ads and large shared inboxes, AiSensy does things Agent24 doesn't, and this page lists them.