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Agent24 and the other WhatsApp tools, honestly.
WATI, AiSensy, Interakt, Gallabox, DoubleTick, Zoko and Respond.io are good products built for marketing and sales teams. Agent24 is built for one small business that wants an AI agent to answer, book and sell on WhatsApp. Each page says where the other tool is the better pick.
- vsAgent24 vs WATIA WhatsApp team inbox and marketing platform with broadcasts, chatbot flows and the Astra AI agent builder, now spanning Instagram, Facebook, TikTok and web chat too.WATI: ₹2,699 to ₹16,799 a month billed quarterly, before GST
- vsAgent24 vs AiSensyA WhatsApp marketing platform built around broadcasts, retargeting, a shared team inbox and a Click-to-WhatsApp ads manager, with the AI agent and chatbot flows sold as add-ons.AiSensy: Free; Basic ₹1,500 and Pro ₹3,200 a month, before GST, plus add-ons
- vsAgent24 vs InteraktA WhatsApp and Instagram marketing and support hub from Jio Haptik, with campaigns, a shared inbox, catalogs, WhatsApp Pay and chatbot flows; WhatsApp AI agents are an add-on.Interakt: ₹3,499 to ₹10,499 a quarter plus taxes
- vsAgent24 vs GallaboxA WhatsApp, Instagram and web-chat platform for sales and support teams, with AI agents priced in credits, chatbot flows, drip campaigns, CRM integrations and AI voice on the top plans.Gallabox: ₹2,399 to ₹13,599 a month billed annually, plus conversation fees
- vsAgent24 vs DoubleTickA WhatsApp team inbox and CRM for sales teams, with bulk broadcasts, a bot studio, AI agents and AI voice calls, used on a phone app as much as on the web.DoubleTick: ₹3,000 to ₹7,700 a month billed yearly, plus GST and conversation charges
- vsAgent24 vs ZokoA WhatsApp platform for Shopify stores: broadcasts, catalog, abandoned-checkout and COD flows, and AI agents sold as add-ons, installed from the Shopify App Store.Zoko: $49.99 to $139.99 a month, plus add-ons and Meta’s rates
- vsAgent24 vs Respond.ioAn omnichannel inbox for WhatsApp, Instagram, Messenger, email and more, with workflows, broadcasts and AI agents, priced in US dollars by the contacts you talk to each month.Respond.io: $79 to $279 a month, by contacts per month, plus WhatsApp’s rates
Side by side
All of them, feature by feature
| Agent24 | WATI | AiSensy | Interakt | Gallabox | DoubleTick | Zoko | Respond.io | |
|---|---|---|---|---|---|---|---|---|
| AI agent answering on WhatsApp | Pro plan, fair use; also reads photos and voice notes | Growth: 1 Astra AI agent, 2,000 AI credits a month | Add-on: ₹1,350 a month for 1,000 AI messages | Add-on listed at ₹3,000, on Growth and Advanced | Essential: 2,000 AI credits a month | Pro + AI: 3,500 AI credits a month, top-ups from a wallet | Add-on: $24.99 a month plus $0.09 per resolution, or 3% of order value for the sales agent | Growth: AI agents, with AI credits that grow with your contact tier |
| Channels | WhatsApp, Instagram DMs, website chat | WhatsApp, Instagram, Facebook, TikTok, web chat, calling, RCS | WhatsApp and Instagram (Starter: one of them) | WhatsApp, Instagram, web widget; calling on Essential | WhatsApp; WhatsApp calls and groups as add-ons | WhatsApp, Instagram ($9.99 a month), Facebook Messenger | WhatsApp, Instagram, Messenger, email, website chat and more | |
| Bulk campaigns (broadcasts) | No | Yes: 15,000 a month on Growth, unlimited on Pro | Yes, on every paid plan | Yes, on every plan | Yes: 10K contacts a month on Basic, drip campaigns from Essential | Yes, on every plan, with segments and retargeting | Yes, on every plan | Yes, from Growth |
| Click-to-WhatsApp ads | No | TikTok ads on Pro; Meta and Google ad accounts on Business | Click-to-WhatsApp ads manager, even on Free | Click-to-WhatsApp ads launcher and conversion data to Meta | Click-to-WhatsApp labelling; ads attribution and CAPI from Essential | Click-to-WhatsApp optimisation through the Conversions API, an add-on | Yes, click-to-WhatsApp ads | Yes: capturing leads from click-to-WhatsApp ads |
| Shopify or online store | No: products, stock and orders are built in | Shopify abandoned cart on Growth; WooCommerce, HubSpot and more | Shopify and WooCommerce on Basic | Shopify on a separate Shopify plan | Not listed on the pricing page | Shopify on Pro; WooCommerce an add-on | Shopify: installed from the Shopify App Store | Through integrations |
| Appointment calendar | Built in: services, staff, hours, group classes, memberships | No calendar: forms, flows or an integration | Through an integration | No calendar: WhatsApp forms, confirmed by hand | On Advanced (₹13,599 a month) | Not listed on the pricing page | No | Through workflows and integrations |
| Rooms and nights (homestays) | Built in, with Airbnb and Booking.com calendars | No | No | No | No | No | No | No |
| Restaurant menu and tables | Built in: QR per table, kitchen screens, split bills | No: catalog and flows you build | No: carts with the Chatbot Flows add-on | No: Meta catalog for fixed items | No: flows you build | No | No | No |
| Orders and catalog | Built in: sizes, add-ons, notes, pickup or delivery; Meta catalog feed | Catalog and order templates | Catalog and carts with the ₹2,500 Chatbot Flows add-on | Catalogs and order messages on Growth | Catalog from Basic | Catalogues on every plan; automated ordering bot on Pro | WhatsApp catalog; the sales AI agent takes orders in chat | Through integrations |
| Payments in chat | Payment links from your own Razorpay or Stripe (Pro) | Not listed on the pricing page | Through marketplace integrations | WhatsApp Pay (native payments) on Growth | Payments from Basic | WhatsApp Pay, an add-on | The sales AI agent collects payment | Through integrations |
| Website for the business | Yes, on every plan, with booking and order forms | A web chat widget for a site you already have | No | No | A web chat widget for a site you already have | No; an iframe embed is an add-on | A chat widget and pop-ups for your store, with Zoko branding | A chat widget for a site you already have |
| Team seats | Team included on Pro, no per-seat price | Growth 3 (no extra); Pro 5, then ₹1,299 each | 1 owner and 5 agents, then ₹750 each | Unlimited on every plan | Basic 3; Essential 6, then ₹1,200 each | Starter 5, Pro 10 included | Starter unlimited; Plus 5, Elite 10 included | Included per plan, extra users from $12 a month |
| Price | Free plan; Pro per business, taxes included (see the pricing page) | ₹2,699 to ₹16,799 a month billed quarterly, before GST | Free; Basic ₹1,500 and Pro ₹3,200 a month, before GST, plus add-ons | ₹3,499 to ₹10,499 a quarter plus taxes | ₹2,399 to ₹13,599 a month billed annually, plus conversation fees | ₹3,000 to ₹7,700 a month billed yearly, plus GST and conversation charges | $49.99 to $139.99 a month, plus add-ons and Meta’s rates | $79 to $279 a month, by contacts per month, plus WhatsApp’s rates |
Read on each tool's own pricing page on . Competitors' prices are before GST unless stated. Agent24's price is on the pricing page. Something wrong or out of date? Tell us and we fix it.
Facts from their own pagesEvery price and feature was read on the competitor's own site, on the day the page shows.
Where they win, we say soEach page has a "pick them if" list and says what we don't do.
Corrections welcomeWhen a competitor changes something, one line changes and every page follows.
Inside Agent24
What Agent24 looks like for a small business
